Heeding the call of watch aficionados and G-Shock fans worldwide, Casio America Inc. proudly debuts the G-Shock X-Large Combi (GA100). A formidable analog and digital wrist watch, the GA100 features an extra large 55.0 x 51.2 x 16.9 mm case.

Upholding the distinct G-Shock lineage, the GA100 features the “Three Eyes” (found on its predecessors the DW5900, DW6900 and GW-500) while maintaining unsurpassed water and shock resistance native to all G-Shock watches. A soon-to-be collector’s item, the GA100 includes a riveted dial ring and embossed index that creates a three-dimensional effect on the watch face…

Never shy about trendsetting timepieces, Casio America Inc. unveils the new G-Shock X-Large Vivid Color Combi (GA110). Uncompromising in size and color, the GA110 features a 55.0 x 51.2 x 16.9 mm sized case with impressive combined analog and digital functions.

Defiantly monochromatic, the GA110 is available in three eye candy colors: superb cyan (GA110-2A), electric fuchsia (GA110-4) and acid kelly green (GA110-3) each with coordinated band, bezel, hands, and face. The innovative construction of the GA110 timepiece forms a unique multidimensional façade, at the same time holding true to the G-Shock pillars of superior water and shock resistance…

Adding a fresh prospective on collaborations, Casio G-Shock joins forces with progressive street wear brand Play Cloths to create the DW6900PC-4. Classic G-Shock toughness and technology paired with Play Cloths’ focus on the creation of high quality products with lifestyle adaptability creates an eye-catching wristwatch.

Created by the critically acclaimed hip hop duo Clipse, Play Cloths embraces individuality without sacrificing quality for style. The DW6900PC-4 is a testament of this philosophy…

A tribute to freedom and femininity, the DS First Lady is a sporty chronograph of great style, in warm rose-tinted PVD finish. Irresistibly modern, it also brings a distinctly classical note of grace and sophistication, with gorgeous accents of shiny black ceramic on both the bezel and crown tip. Originality and rose passion in a unique model sure to please the woman of today.

For the DS First Lady Ceramic, designers drew their inspiration from Certina's long-standing and intimate rapport with the feminine gender. The result is a dynamic, elegant model, full of charisma and chic…

Boldly original, the DS Master chronograph is a powerful statement that leaves no one unmoved. It enchants with its cutting-edge technology that brings together both chronograph and chronometer functions, inside a fashionably oversized 45mm PVD black case. Sporty and exciting outside, precise and reliable inside, it comes with COSC certification, for the most demanding timekeeping in a modern man's rigorously busy life.

The DS Master's stunning PVD black stainless steel case features a bezel with a special outer ring, helix machined at a smart 45-degree angle for sporty good looks…

Certina DS Rookie strikes a potent note of deep originality and exciting youthfulness. Smart contrasts dance throughout, blending notes of shiny and matte surface finishes with strong accents of technicality. Rendered in a rugged, expert design, it is a chronograph for extreme lifestyles, an authoritative statement for watch lovers who live full out and need precision timing always and everywhere.

The DS Rookie wears a fashionably open and broad face, outlined by a smooth bezel in PVD black finish next to a brushed stainless steel case. A sporty three-row bracelet with brushed central links and PVD black outer rows add personality and power to an already exquisite design…

The DS Podium Valjoux is stylish proof of one's best achievements. At the junction between grand classics and sporty modern timepieces, and equipped with the ETA 7750 Valjoux automatic movement, the DS Podium Valjoux will meet any connoisseur's most demanding expectations. Its oversized 42mm case and transparent case back is an ideal companion to an ambitious, driven man's lifestyle, a fully indispensable accessory.

With a contrasting interplay of different shades and surface finishes, the DS Podium Valjoux stands just perfectly next to a fine sport-jacket or casual leathers…

From the ancient Egyptians to the Greeks and Romans, the snake was a powerful symbol of life and rebirth in art, mythology and folklore. Beginning in the 1940s, BVLGARI drew on its Hellenic heritage as the inspiration for its Serpenti Collection, which became a favourite of tastemakers like Liz Taylor and Diana Vreeland…

The B-42 MarineMaster is one of the most prestigious Fortis ranges of models, established already in the 40’s. Like its historical forerunner the latest model line the B-42 MarineMaster collection, which offers a Day/Date, Chronograph and the C.O.S.C. certified Chronograph Alarm, feature highly precise Swiss mechanical movements with automatic winding. It fulfils all requirements of professional sports watches.

The broad fluted turning bezel is the most recognizable trait of the entire collection. A double coated anti-reflective sapphire crystal allows perfect legibility not only underwater…

Comfortable and highly exact Swiss micro-mechanics in symbiosis with the classical slide rule function. A Swiss watchmaker was the first to find out by thought about the relation of numbers and the way to control them in the system of the logarithms.

Jost Bürgi, born in 1552 in the Swiss canton St. Gallen, conceived the base of the arithmetic system, which was a must and the basic tool for every engineer or architect and many other technical occupations until 1969: The slide rule, squeezed out by the battery-operated pocket calculator of the 70s, at the same time, when the quartz watch took over from the mechanical watches…