The tastes of the 1920s are considered to be among the most important stylistic trends created in the 20th century. Their creative freedom and imagination helped to perpetuate a unique style within the Art Deco movement which exerted a marked influence even in watchmkaing during the 1920s. As it does each year, Longines has sought inspiration in this artistic trend for creating elegant ladies’ timepieces and is now presenting three new watches in the distinctive 1920s style: Les Elégantes de Longines…

Longines has created the new models to add to its Longines PrimaLuna collection that combine the radiance of steel with the warmth of rose gold. Varied, harmonious and elegant, the Longines PrimaLuna collection is a tribute to the modern woman. Longines has now added a model in rose gold and steel where the alluring sparkle of the diamonds that cover the dial light up the night with a thousand stars. It has called this new watch Longines PrimaLuna Thousand and One Nights…

Longines mandated and paid ETA to develop a brand-new exclusive self-winding movement with a column wheel for a wrist chronograph. The reference number given to the new calibre was L688.2. As part of the continual programme of reviving the mechanical watch that was started at the beginning of the 21st century, this new creation meets the requirements of changing demand with regard to watches as well as the growing popularity of mechanical chronographs and the fascination for traditional horological devices. Column-wheel chronographs correspond to the new taste in watches…

In 1933 the American aviator Charles Lindbergh set off with his wife on a trip of 47,000 km around the North Atlantic. Having achieved a remarkable technical and human feat in being the first man to fly non-stop across the North Atlantic in his Spirit of St. Louis, Lindbergh wanted to explore possible future air routes across the far north before returning to the USA via Cape Verde and Brazil. The equipment Lindbergh took with him on his long expedition included a wrist chronograph created specially by Longines for this very purpose.

This time-piece had a wristwatch chronograph movement with a 30-minute counter. It measured time to the fifth of a second and the chronograph mechanism also had a tachymeter that could measure speeds of up to 500 kph…

A silvery moon on a spring night; a star that glistens reaches its peak and then disappears. A symbol of passing time, living time and the moon that entrances us with its rounded, delicate lines the new Longines PrimaLuna is a tribute to this silvery star. Its soft silhouette is enhanced by the exquisite purity of the dial and the whole is illuminated by a play of sparkling diamonds. Graceful, magical, this is a model that will seduce women who appreciate contemporary, sophisticated elegance…

New creations have been added to the Longines Sport Collection, the Swiss watch brand known by its winged hourglass logo. The Admiral and GrandeVitesse lines have been expanded to include four new models. Ceramic versions of the 24-hour model with a second time-zone and the chronograph model have been added to the Admiral range. Moreover, a special model which combines the two functions has been created for each line…