The famous letters “DS” have largely contributed to CERTINA's worldwide reputation. This symbol of quality is a tribute to the success of the first DS1 collection, launched in 1960.

To mark the special anniversary of its Double Security Concept, the Swiss brand unveils its new DS1 Automatic, an exclusive watch which allies to perfection true “retro” inspiration and contemporary influence. This sport-classical timepiece prolongs the long-standing “DS” tradition with a unique evocative power full of sobriety and elegance…

CERTINA and Robert Kubica, high demand and talent in perfect measure. The Swiss brand has been a faithful partner to the exceptional BMW Sauber F1 Team driver and has chosen to honour him with their new DS Action model, an exclusive chronograph aimed at speed buffs.

Audacious nature, latest design and outstanding resistance, the DS Action is an extreme-sport timepiece in tune with fast and extreme lifestyles. Produced in an exclusive series of only 4,000 individually-numbered units, and engraved with Robert Kubica's own signature, it is destined for the wrist of connoisseurs, fans of competition, technology and innovation…

New and exclusive versions in steel and diamonds embellish the Assioma D women’s collection. It expresses refinement, discrete allure and feminine seduction in a perfect balance of forms.

Contemporary lines and profiles reinterpret the values of classic elegance. Using precious materials, a clean dial and sinuous bracelet, the new Bulgari women’s watch confirms the excellent interpretation of refined femininity with unexpected combinations, such as steel and diamonds, making its debut with the new 2009 models…

New incarnation of the famous DS 1 launched to great acclaim by the Swiss brand in 1960, this latest version revives the fundamental essence of the original model, with sober lines and great sporty class. Its contemporary style speaks of bold dynamism and incomparable character, in an exciting, heretofore-unseen chronograph embodiment.

Sport-classical design, a generous size, great elegance and purity, and a high-end Valjoux automatic movement, it is destined for the demanding connoisseur, whose life blends intense times and a love of finer things…

Watchmaking and extreme sport are the fields of high, rigorous demand par excellence, and the latest Certina DS Action Chrono collection is one further, eloquent proof.

The new gents' chronograph is a true match for any sports challenge, and brings an innovative and audacious rendering of time. Its modern lines speak of determination and character, and boldly demonstrate that performance and design strike a perfect note for the Swiss sport watch brand.

Intensely dynamic, reliable and sturdy beyond all expectations, it is meant for the wrist of the true sports fan, for extreme, uncompromising pleasure…

SEIKO WATCH CORPORATION is pleased to announce that it has completed its RoHS* program by voluntarily extending compliance with the EU Directive to all mechanical watches and strap type bracelets, which are not necessarily subject to the Directive. In 2006, SEIKO led the industry in achieving compliance with all its quartz watch production. As of August 2008, this compliance extends to all models, of all movement types, in all brands…