Rado’s Ceramica model revolutionized watchmaking in 1989, making its mark with a daring design in full ceramic. A genuine revelation that has since become an indisputable icon.

The legend is now forever digital. With its new model, Ceramica Digital Automatic, Rado marries digitalization with the properties of an exceptional material and the perfect integration of all the elements that is the signature of the Ceramica line.

At the front it is digital, with a high-tech time display. At the back it is mechanical…

The year 2010 marks the fortieth birthday of the world’s first LED digital watch, made by Hamilton. The American brand is celebrating the invention of the technology that revolutionized the watch industry with the new Hamilton Pulsomatic, a digital timepiece with futuristic design. This watch fuels the spirit of the digital age with Swiss craftsmanship in the form of an automatic movement, to appeal to wearers who love the fact that time never stands still…

Casio announces its newest addition to the G-Aviation lineup, the first in the line to be equipped with Twin Sensor capabilities of Digital Compass and Thermometer. The unique design of the digital compass indicates North with a needle indicator as well as bearing within one of two digital windows.

An airplane motif sub-dial structure within the watch face indicates the mode of the watch. A direct compass button on the side of the watch provides easy access to the directional readings…

Conceived for the modern nomad, the active outdoor enthusiast who’s always on the move from one place to another, via urban and/or remote natural environments, the Wenger LED Nomad, is a design forward, multifunction Swiss Made sport timepiece, which offers various analog and digital functions.

Always remain on course, thanks to the Wenger LED Nomad’s digital compass function, easily activated by one push of a button. The degree heading digitally appears in red in the center of the dial while a directional arrow cleverly appears from below the Wenger Swiss cross logo providing quick and easy-to-read orientation…

Apple today unveiled Apple Watch featuring revolutionary new technologies and a pioneering user interface with a beautiful design that honors the rich tradition of precision watchmaking. Apple Watch introduces a specially designed and engineered Digital Crown that provides an innovative way to scroll, zoom and navigate. The Digital Crown is Apple’s most revolutionary navigation tool since the iPod Click Wheel and iPhone Multi-Touch…

G-Shock is proud to announce the launch of a brand new large case digital line up. The GR8900A and G8900A timepieces feature easy-to-read LCDs highlighted by super illuminator LED backlights and are housed in large cases with aluminium bezels. Both timepieces continue to incorporate G-Shock’s brand ethos of rugged toughness with a fresh new twist on G-Shock’s Shock Resistant case design…

G-SHOCK debuts an impressive assortment of G-LIDE digital watches for summer 2014. Emphasizing superior functionality and performance, the latest G-LIDE collection is offered in four eye-catching color ways that emphasize G-SHOCK’s distinct digital time-telling and surf data capabilities

Designed with surfers and water sport enthusiasts in mind, the latest line of G-SHOCK G-LIDE watches is comprised of the GLX5600 (C-1 / C-2) and the GWX8900 (C-3 / D-2).

The GLX5600 edition features 200M water and shock resistant technology, 3 multi-function alarms and snooze function with flash alert. Accompanied by a countdown timer, 1/100 sec…

Casio America, Inc. proudly introduces a new digital watch from its shock and water resistant G-Shock line, the GW6900, a new twist on the best selling G-Shock shape in the U.S. Market. Bringing cutting edge advancements to the people, the GW6900 combines both toughness and technology.

Available in three trendy color combinations, stealth black (GW6900-1), eye-catching white (GW6900A-7) and fashion statement yellow (GW6900A-9) the GW6900 features advanced Non-Stop, Tough Solar Power and Self-Adjusting Multi-Band 6 Atomic Timekeepingtechnology…

With a fresh, new recipe for wrist-wear, Baby-G introduces a combination of cosmopolitan styles from the Combi (analog/digital) watch collection. Adorned in black, white and chocolate shades – these timepieces make basic neutrals chic. The watches deliver accessory envy with detailed accents on the watch faces, along with comfortable mixes of resin bands and stainless steel bezels (IP stainless steel bezels on BGA141-1B and BGA141-5B)…

Casio, once again combined technology and functionality with style through the introduction of their latest G-Shock, the GD350. This new G-Shock was engineered for those special secret missions that demand precision and stealth. The countdown timer function has a large, easily identifiable button for direct access and sure operation under the toughest of conditions.

When the GD350 timer reaches the end of its countdown, alerts are issued by either a vibration or a tone plus LED flash operation. The large face of the GD350 is configured to ensure that the countdown timer is easily seen in the dark…