OMEGA unveiled the new Seamaster Diver ETNZ Limited Edition timepiece at a special event with Emirates Team New Zealand Skipper – and Brand Ambassador – Dean Barker on Wednesday in San Francisco.

Designed to commemorate the 34th America’s Cup and celebrate OMEGA’s partnership with Emirates Team New Zealand, the new timepiece was presented to Barker and to ETNZ managing director Grant Dalton in front of media and guests at the ETNZ Base Camp on the Bay. Barker, an OMEGA Ambassador, will skipper ETNZ’s new AC72 boat and lead the team in the world’s most famous and prestigious sailing competition, which begins with the Challenger Series on July 7th…

The OMEGA Constellation Sedna is the first watch to be crafted in 18K OMEGA Sedna gold. This limited edition wristwatch seamlessly blends the timeless aesthetic appeal of a legendary watch family with the world premiere of an innovative material.

OMEGA Sedna gold is the name OMEGA has given to a new alloy that stunningly blends three elements: gold, copper and palladium. It is an 18K rose gold, meaning that it has a minimum gold content of 75%. OMEGA Sedna’s unique rose colour is a result, in part, of just the right proportion of copper: Its palladium content helps to ensure that the reddish hue of Sedna gold will be particularly long lasting…

OMEGA introduces a new selection of luxury watches to its Ladymatic collection – stylish timepieces featuring the combination of 18K red or yellow gold and stainless steel.

OMEGA’s Ladymatic has long been at fashion’s forefront with its feminine design and state-of-the-industry mechanics. Now, with new models featuring stainless steel and 18K gold, the collection has become even more eye-catching.

The dramatic dial, available in deep brown or pure white mother-of-pearl, is decorated with an enchanting supernova pattern and set with 11 diamond indexes in 18K gold holders. The polished hour, minute and seconds hands are also crafted from 18K gold…

The watches in OMEGA’s Seamaster Aqua Terra collection have established themselves as some of the brand’s most distinguished. With timeless styling, they live up to their name: they are equally at home on the decks of the boats recalled by the distinctive vertical lines on their dials or on dry land.

This year, OMEGA is proud to introduce new Aqua Terra models that include a date window at 6 o’clock as well as a window at 12 o’clock displaying the day of the week. The day and date indications don’t change gradually but jump instantaneously at midnight…

Emblematic of OMEGA’s bold style, forward-thinking innovation and adventurous spirit, this all-black OMEGA Speedmaster represents a sleek and sporty new addition to the popular collection.

The black zirconium oxide ceramic dial, complemented by a matching ceramic 44.25 mm case with a brushed and polished ceramic casebody, features striking 18K white gold applied indexes as well as two blackened sub-dials that distinguish the timepiece from its legendary predecessor, OMEGA’s “Moonwatch”…

One of the most dramatic technological innovations in recent memory is the OMEGA Co-Axial caliber 8508. It is resistant to magnetic fields greater than 1.5 tesla (15’000 gauss), far exceeding the levels of magnetic resistance achieved by any previous watch movement and solving a problem that has challenged watchmakers for many decades.

The mechanical movement is introduced in the Seamaster Aqua Terra > 15’000 gauss, a 41.50 mm stainless steel Co-Axial chronometer presented on either a matching bracelet or a brown leather strap…

Since it was launched some 56 years ago, the OMEGA Speedmaster has defined the classic chronograph. It is rugged and reliable and has a timeless design. And while it has been distinguished by its association with numerous missions in space, including all six lunar landings, it was born more than a decade before the first human beings set foot on the Moon.

This year, OMEGA introduces the Speedmaster ’57 OMEGA Co-Axial Chronograph, an innovative new member that salutes its legendary ancestor but which has been designed to experience new adventures of its very own…

It is OMEGA’s enduring and rich maritime legacy that inspired the creation of the Seamaster Planet Ocean 600M GoodPlanet, an innovative wristwatch that serves as a tribute to the GoodPlanet Foundation and the positive work it does for our environment and underwater ecosystems. From the development of the first true dive watch in 1932 to our sponsorship of an acclaimed environmental film, OMEGA’s connection to Earth’s watery surface is deeply-rooted and a defining element of our brand.

The GoodPlanet Foundation, founded in 2005, strives to inspire every person on Earth to live lifestyles that respect our shared environment…

In February of 2014, in the Russian Federation city of Sochi, OMEGA will assume its Olympic Games timekeeping responsibilities for the 26th time, and is looking forward to Olympic and Paralympic Winter Games marked with tradition, culture and the spirit of modern Russia.

To commemorate these unique Olympic Games, OMEGA has created two special editions of its Seamaster Planet Ocean wristwatches to commemorate the Sochi 2014 Olympic Winter Games. The OMEGA Seamaster Planet Ocean “Sochi 2014” watches have been created in ladies’ and gents’ versions, each in an edition of 2,014 pieces…

OMEGA’s re-designed Constellation line In 1982, OMEGA launched the first Constellation to feature the radical and enduring “Griffes” or claws, which immediately placed the watch line among the ranks of the world’s most instantly identifiable timepieces. OMEGA redesigned the entire Constellation family last year and in 2010 is proud to introduce two of its newest members…