Casio North America announces the release of a new shock-resistant G-SHOCK watch. Equipped with Triple Sensors for measuring direction, atmospheric pressure/altitude, and temperature, the Gulfmaster GWN-1000 is an ocean concept model inspired by the image of a strong man against rough seas.

The new G-SHOCK Gulfmaster boasts features useful for ocean activities — an atmospheric pressure sensor that can help predict changes in the weather, compass bearing to check the direction to a destination, and a tide graph that indicates the tide level…

One of the most dramatic technological innovations in recent memory is the OMEGA Co-Axial caliber 8508. It is resistant to magnetic fields greater than 1.5 tesla (15’000 gauss), far exceeding the levels of magnetic resistance achieved by any previous watch movement and solving a problem that has challenged watchmakers for many decades.

The mechanical movement is introduced in the Seamaster Aqua Terra > 15’000 gauss, a 41.50 mm stainless steel Co-Axial chronometer presented on either a matching bracelet or a brown leather strap…

The latest creation of the Hamilton Lab, the ODC X-02 Quartz, takes watch design to totally new frontiers. In a futuristic shaped case, appropriately modelled on the cross-section of an aircraft’s wing, this timepiece allows the wearer to be in three places at once. This is possible thanks to three separate, oblong dials, each revealing the time in a different location. The ODC X-02 Quartz already has its eye on Hollywood movie appearances with its design being inspired by the watch Hamilton originally made for Stanley Kubrick’s 1966 movie, “2001: A Space Odyssey”.

A valve-like pusher at the top of each dial enables the setting of three independent times…

In the mid-19th century, a timeless elegance was born with Sotirio Bulgari. He sensed the new spirit of his time and, assembling his formidable arsenal of artistic and artisanal skills, left Greece for Corfu and then went on to the recently unified Italy, land of the Grand Tour. Driven by his entrepreneurial spirit, he was capable of overcoming challenges and conventions, continuously redefining the concepts of “avant-garde” and “luxury.”

On the 125th anniversary of its foundation, Bulgari dedicates a watch to this multicultural trailblazer, businessman and aesthete: a watch as extraordinary as him. The new Sotirio Bulgari features a classic style reinterpreted in a contemporary way…

In this version equipped with a new integrated rubber strap, the Colt GMT+ by Breitling is resolutely geared towards originality, style and power on the wrist. Exactly the kind of assets that are bound to appeal more strongly than ever to pilots, travelers and divers.

Founded in the very same year that coordinated universal time standard was established (1884), and a well-established partner of world aviation, Breitling has consistently provided models enabling simultaneous read-off of the time in several parts of the globe, such as the famous Unitime introduced in the 1950s. The Colt GMT+ is a particularly striking example of this expertise. In addition to local time, this selfwinding watch displays another timezone by means of a second hour hand with a red triangular tip, combined with a 24-hour graduation on the inner bezel ring. This ultra-readable and extremely practical system serves to tell day from night at first glance, and thus avoid disturbing someone across the world during their sleep…

Victorinox Swiss Army is proud to announce the addition of several exciting new timepieces to its already impressive and varied collection. With this offering, the company not only continues to create some of the world’s finest men’s timepieces, but turns some of its attention toward the important female market, embarking on a campaign to attract women who are looking for timepieces that combine beauty and functionality. The Spring 2008 Collection embodies a dedication to ‘practical luxury’, a notion that is integral to the identity of the brand…

Apple Watch Nike+ is available starting from now, Friday, October 28. Apple Watch Nike+ combines all of the unique features of Apple Watch Series 2 with the new Nike+ Run Club app for unrivaled motivation to go for a run, guidance from the world’s best coaches and athletes and coaching plans that adapt to your unique schedule and progress. Apple Watch Nike+ also features exclusive Nike Sport Bands and unique watch faces inspired by Nike’s iconic style that can be easily personalized with useful apps like Activity Rings, Heart Rate, Stopwatch and Weather — helping runners stay informed at a glance…

With its ultra-original star-shaped bezel and its resolutely technical appearance, the new Chronospace Automatic is distinguished by an exceptional design, combined with all the qualities of an authentic Breitling pilot’s instrument.

From the Navitimer to the Chronomat, along with the Superocean and the Aerospace, Breitling instruments for professionals are distinguished not only by their performances, but also by their unique and powerful looks. They radiate strong character and are recognizable at a glance. The new Chronospace Automatic pilot’s chronograph is no exception, combining form and function with inimitable style…

Apple today unveiled Apple Watch featuring revolutionary new technologies and a pioneering user interface with a beautiful design that honors the rich tradition of precision watchmaking. Apple Watch introduces a specially designed and engineered Digital Crown that provides an innovative way to scroll, zoom and navigate. The Digital Crown is Apple’s most revolutionary navigation tool since the iPod Click Wheel and iPhone Multi-Touch…

Today, Apple and Hermès introduced new Apple Watch Hermès styles and an expanded assortment of bands that incorporate Hermès' signature palette alongside a series of bold new colors. With a design process driven entirely by a shared ambition for ultimate beauty and utility, the collection pairs Apple Watch Series 2 with finely handcrafted leather bands in distinctive styles from Hermès, and features exclusive watch face designs inspired by the iconic Clipper, Cape Cod and Espace Hermès models. Apple Watch Hermès is the ultimate tool for modern living, a product of elegant, artful simplicity and functionality…