This spring, Casio Baby-G is sporting its newest model, the BGA117, showcasing a simple and fashion-forward style. Combining the timeless look of a matte black band and a fun pop of neon color, these new women’s watches are perfect for the sporty yet fashionable female.

Baby-G reconnects with its inner “glow” this March, introducing three new neon shades. Each colorway adds just the right pop of color to complement the effortlessly chic style, giving them a coveted “boyfriend look.” The matte finish black resin band and ion plated stainless steel bezel bring out the radiance of the neon accenting…

Baby-G is making fans fall in love with a collection of flirty watches sure to perk up any wrist. The adorably chic & bright new colorways from Baby-G feature timepieces inspired by cosmetic cues on the fall catwalks and the colorful pop-art seen on the streets. From fashion mavens on the runway to the outspoken rocksters who embrace their accessories as art, every lady will feel empowered wearing these watches.

The collection showcases a total of five unique, fashion-forward models – rolling out in two timed phases. The BGA131-4B2 and BGA131-8B models will bring smoky style off the runway and red carpet and onto wrists with multi-tonal metallics…

Casio Baby-G is welcoming a classic and “wild” new collection for the sweater-weather season. The BGA150 Collection couples simplicity in color with animal print-patterned detailing to give modern women a statement piece that can be worn throughout the year!

The BGA150 collection showcases two colorways synonymous with style and luxury – black and white. The comfort-conscious semi-gloss black and white resin bands are set off by striking gold and silver bezels, which encircle brilliant animal-printed faces…

Global pop icon and Baby-G Brand Ambassador Ke$ha is taking the stage for an encore performance of her collaboration with the Baby-G brand of women’s watches. Returning to create another watch after the successful launch of the 2011 Ke$ha watch collection, the fun and fearless star is launching her second watch design, along with gearing up for the launch of her second studio album, Warrior, which is scheduled for release on December 4th 2012. Taking on her sophomore design effort with the same warrior spirit, Ke$ha debuts a tough and trendy watch to match her style sensibility, while truly standing the test of time!…

Black and white are base color pallets in every woman’s wardrobe, which is why the new Baby-G introductions are a must have accessory. The fashion-forward, always-functional brand brings a playful surprise to a classic accessory. The BGA-131 mirrors both sides of an individual’s personality, Black on Black or White on White are appreciated for the more serious side of you, but neon colors show your inner playful side! Pick your shade of black or white styled with a dial that has 3D numbers that transform into a “glow anywhere” illuminated neon face – all at the push of a button…

With a fresh, new recipe for wrist-wear, Baby-G introduces a combination of cosmopolitan styles from the Combi (analog/digital) watch collection. Adorned in black, white and chocolate shades – these timepieces make basic neutrals chic. The watches deliver accessory envy with detailed accents on the watch faces, along with comfortable mixes of resin bands and stainless steel bezels (IP stainless steel bezels on BGA141-1B and BGA141-5B)…