Never shy about trendsetting timepieces, Casio America Inc. unveils the new G-Shock X-Large Vivid Color Combi (GA110). Uncompromising in size and color, the GA110 features a 55.0 x 51.2 x 16.9 mm sized case with impressive combined analog and digital functions.

Defiantly monochromatic, the GA110 is available in three eye candy colors: superb cyan (GA110-2A), electric fuchsia (GA110-4) and acid kelly green (GA110-3) each with coordinated band, bezel, hands, and face. The innovative construction of the GA110 timepiece forms a unique multidimensional façade, at the same time holding true to the G-Shock pillars of superior water and shock resistance…

Dee & Ricky, the New York based fashion design duo, have lent their trademark retro style to the latest edition to the G-Shock Family, the GA110DR-1A. This limited edition chronograph perfectly pairs an extra-large analog/digital with the Dee & Ricky design sensibility seen on fashion runways and metropolitan sidewalks worldwide.

The GA110DR-1A uses rudimentary building blocks as a starting point, the design draws on primary colors to mimic the appearance of a toy watch. Like the duo’s signature Lego®-based designs, all the details pop against the black backdrop…

Casio is celebrating the 30th anniversary of their G-SHOCK watch brand through their second collaborative release with globally renowned headwear manufacturer New Era. The GA110NE-9A limited edition watch also celebrates the deep heritage of performance synonymous with these iconic brands.

New Era has been manufacturing quality headwear since 1920, becoming the exclusive manufacturer and marketer of the official on-field cap worn by every Major League Baseball team and their minor league affiliates, as well as being worn by a wide variety of other professional sporting associations around the world…

G-SHOCK debuts a new look for Spring Summer 2014 with the launch of two new men’s watch models within its classic series.

The analog only GAC110 features Arabic numerals at the 12 o’clock position and minute markers around the outer rim. This XL (52.7mm case) collection is available in subtle matte black with red accents (GAC110-1A) as well as in a distinct deep purple with contrasting neon green accents (GAC110-6A).

The three GA310 models feature Arabic numerals at both the 12 and 6 o’clock positions and seamlessly combine fashion and function with its hybrid analog/digital format (ana-digi)…

Casio G-SHOCK is set to release a new lineup of Garish Color timepieces this July. The recent assortment of Garish Color watches come in black and white as well as brown and gold tones with subtle bursts of metallic. Devised to withstand immense shock and water resistance, the latest run of Garish Color models are perfect for the long summer days by the beach as they are equipped with advanced performance technology perfect for an adventurous summer lifestyle.

Two of the new models, the GA110GW-7A and GA110BR-5A, showcase a layered analog and digital display and come in either white with a black dial or brown with a gold dial…