OMEGA unveiled the new Seamaster Diver ETNZ Limited Edition timepiece at a special event with Emirates Team New Zealand Skipper – and Brand Ambassador – Dean Barker on Wednesday in San Francisco.

Designed to commemorate the 34th America’s Cup and celebrate OMEGA’s partnership with Emirates Team New Zealand, the new timepiece was presented to Barker and to ETNZ managing director Grant Dalton in front of media and guests at the ETNZ Base Camp on the Bay. Barker, an OMEGA Ambassador, will skipper ETNZ’s new AC72 boat and lead the team in the world’s most famous and prestigious sailing competition, which begins with the Challenger Series on July 7th…

At Baselworld 2013, OMEGA introduced a new timepiece that recalls the iconic design of its legendary predecessor. The Speedmaster ’57 has been designed to experience new adventures of its very own.

Inspired by the design of the first OMEGA Speedmaster from 1957, the Speedmaster ’57 has straight lugs extending from the watch case and the bracelet recalls that of the renowned chronograph. The 41.5 mm case blends 18K red gold with stainless steel, a timeless combination…

When OMEGA’s new Seamaster Aqua Terra collection was launched in 2008, it was enthusiastically embraced by watch aficionados for its blend of eye-catching design excellence and innovating watchmaking technology.

OMEGA now introduces the newest member of the family, the Seamaster Aqua Terra Co-Axial GMT Chronograph…

The legendary chronograph has a long list of adventures to its credit, including every one of NASA’s piloted missions since May of 1963. When Buzz Aldrin stepped onto the lunar surface in 1969 wearing his OMEGA Speedmaster Professional, the watch achieved true iconic status.

In 2010 OMEGA is introducing a selection of 38 mm Speedmaster Ladies’ wristwatches. The first of the new releases combines the robust sportiness and chronograph performance which have long characterized the line with some touches of elegance not normally associated with the rugged Speedmasters…

The watches in OMEGA’s Seamaster Aqua Terra collection have established themselves as some of the brand’s most distinguished. With timeless styling, they live up to their name: they are equally at home on the decks of the boats recalled by the distinctive vertical lines on their dials or on dry land.

This year, OMEGA is proud to introduce new Aqua Terra models that include a date window at 6 o’clock as well as a window at 12 o’clock displaying the day of the week. The day and date indications don’t change gradually but jump instantaneously at midnight…

In just one year's time, the world's greatest athletes will converge on Brazil for the Rio 2016 Olympic Games. As the seconds tick down, Omega is proud to introduce the Seamaster Bullhead Rio 2016 Limited Edition – a celebration of heritage, precision, and sporting excellence.

Launched at a special Omega event in the Olympic host city on 3 August, the Bullhead "Rio 2016" is sure to set pulses racing.

At first sight, it is instantly recognizable for its unique style and design…

To meet a long-standing request from Seamaster Bullhead enthusiasts, OMEGA has reissued a limited-edition version of the iconic chronograph. While the new model, with its characteristic symmetrical case and bezel, has all of the charm of the original, there are some modifications that give the new Bullhead its own personality.

With a case and dial configuration unlike any other OMEGA; the original 1969 Seamaster Bullhead that inspired this wristwatch is among the rarest, most collectable and most recognizable chronographs ever produced and the new model gives aficionados a chance to own an instant classic…

In February of 2014, in the Russian Federation city of Sochi, OMEGA will assume its Olympic Games timekeeping responsibilities for the 26th time, and is looking forward to Olympic and Paralympic Winter Games marked with tradition, culture and the spirit of modern Russia.

To commemorate these unique Olympic Games, OMEGA has created two special editions of its Seamaster Planet Ocean wristwatches to commemorate the Sochi 2014 Olympic Winter Games. The OMEGA Seamaster Planet Ocean “Sochi 2014” watches have been created in ladies’ and gents’ versions, each in an edition of 2,014 pieces…

OMEGA introduces a new selection of luxury watches to its Ladymatic collection – stylish timepieces featuring the combination of 18K red or yellow gold and stainless steel.

OMEGA’s Ladymatic has long been at fashion’s forefront with its feminine design and state-of-the-industry mechanics. Now, with new models featuring stainless steel and 18K gold, the collection has become even more eye-catching.

The dramatic dial, available in deep brown or pure white mother-of-pearl, is decorated with an enchanting supernova pattern and set with 11 diamond indexes in 18K gold holders. The polished hour, minute and seconds hands are also crafted from 18K gold…

OMEGA has announced the launch of the Seamaster Planet Ocean Liquidmetal® Limited Edition, the world’s first watch to bond ceramics and Liquidmetal®. Swatch Group researchers collaborating with OMEGA’s product development team have created a striking ceramic diving bezel whose numbers and scaling, made of the Liquidmetal® alloy, appear in stunning silvery contrast to the black ceramic background. The colour of the ceramic dial perfectly matches that of the bezel. The result is an aesthetic wonder only made possible by several new and innovative processes…