Since its launch in 2005, SEIKO Spring Drive has garnered a wide range of awards for its innovative technology and its superior design, including the prized "Watch of the Year" award from the world's leading watch website, Timezone.com.

SEIKO Spring Drive Moon Phase

SNR011, the winning entry in the 5,000 Euro category.

Now, Spring Drive has received the "Golden Balance Wheel" award in Germany…

In September, SEIKO Watch Corporation is launching its 2008 campaign on a truly global basis. In outdoor, print, on-line and broadcast media, the campaign will primarily showcase SEIKO's newest star collection, Arctura, but will also feature SEIKO's other Elite collections, Sportura, Premier and Velatura as well as the ground-breaking Spring Drive collection.

In 2007, SEIKO launched the “Me.” campaign. It is based on the insight that, for a majority of people and especially younger men, one's watch is more than a functional accessory; it is an expression of one's personality…

In 2009, SEIKO unveiled at Baselworld the Ananta collection, an exclusive range of luxury timepieces with Spring Drive and high-grade mechanical movements. Ananta has been remarkably well received by watch collectors, aficionados and journalists alike, and its global distribution has exceeded expectations. For 2010, three new models are created, bringing to 13 the total number of watches in the Ananta collection.

Katana is the centuries-old art of sword-making, which combines great handcraft skills with the highest technology. Today, Katana swords are still made and prized for their beauty and precision…