Casio America Inc. seamlessly combines advanced timepiece technology with high performance functionality in the new G-Shock G-Aviation (GW3500B-1A). Preserving the G-Aviation legacy, the new chronograph possesses a cockpit inspired display and resistance to centrifugal forces like its predecessors. The GW3500B-1A also features a meticulously styled large case analog-digital face with distinctive black and yellow accents.

“We are pleased to expand the G-Aviation collection,” said Shigenori Itoh, Vice President of Casio’s Timepiece Division. “The new GW3500B-1A brings together the absolute best of G-Shock…

In July of 1969, two NASA astronauts became the first human beings ever to set foot on the surface of a celestial body. When Neil Armstrong and Buzz Aldrin stepped onto the Moon, they had met the challenge delivered only a few years earlier by President John F. Kennedy. The feat has been described as one of mankind’s crowning technological achievements and OMEGA was literally on hand on this historic occasion.

Strapped around his spacesuit, Buzz Aldrin had an OMEGA Speedmaster Professional chronograph. Neil Armstrong had left his own Speedmaster aboard the Lunar Landing Module as a reliable backup to the electronic timekeeping system…

Known for designing timepieces with the perfect combination of style and technology, Casio is excited to announce the availability of its latest EDIFICE timepiece, the EFR529. With a unique design, Casio's EFR529 is suitable for any man's lifestyle making it the ideal accessory for a meeting in the boardroom or a relaxing day at home…

Emblematic of OMEGA’s bold style, forward-thinking innovation and adventurous spirit, this all-black OMEGA Speedmaster represents a sleek and sporty new addition to the popular collection.

The black zirconium oxide ceramic dial, complemented by a matching ceramic 44.25 mm case with a brushed and polished ceramic casebody, features striking 18K white gold applied indexes as well as two blackened sub-dials that distinguish the timepiece from its legendary predecessor, OMEGA’s “Moonwatch”…

Emblematic of OMEGA’s bold style, forward-thinking innovation and adventurous spirit, this all-black OMEGA Speedmaster represents a sleek and sporty new addition to the popular collection.

The black zirconium oxide ceramic dial, complemented by a matching ceramic 44.25 mm case with a brushed and polished ceramic casebody, features striking 18K white gold applied indexes as well as two blackened sub-dials that distinguish the timepiece from its legendary predecessor, OMEGA’s “Moonwatch”…

The Longines Avigation Watch Type A-7 was inspired by models developed during the 1930s that had to meet extremely stringent criteria from the point of view of appearance, quality and precision in order to be selected by aviators and bear the name “Type A-7” given by the U.S. Army.

Their large diameter and fluted crown enabled them to be easily read and quickly manipulated, even if the pilot was wearing thick gloves. The angled black dial with its large white numerals also ensured easy reading in poor light or turbulence…

To build watches that perform on the open ocean has always been the most severe challenge of the watchmaker's art. With the launch of Velatura in 2007, SEIKO rose to this challenge with a collection characterized by robustness, high functionality and durability. For 2010, the Velatura collection is further expanded, with four new creations, all of which are aimed at the young sailor, professional or recreational, who seeks to win.

In 2007, SEIKO was selected as the Watch Partner of the International 49er Class Association. The 49er is the fastest boat in the Olympic regatta and provides even the world’s very best sailors with a daunting challenge…

Casio continues to go above and beyond in the timepiece industry with the introduction of three unique timepieces to its sophisticated EDIFICE Collection – the EQWM710L-1A, EQSA500DB-1A, and EFR523D-7AV. These latest additions offer diverse styles and advanced functionality suitable for any man’s personal or professional lifestyle…

Premier is SEIKO's leading dress watch collection and has been a consistent and significant success worldwide for many years. Its appeal lies in the synthesis of the modern with the classical, both in terms of design and technology. The exterior design is inspired by the architecture of classical times, but with the addition of touches from the world of Art Deco. Similarly, the duality of Premier is expressed in the calibers used; the Premier range includes both traditional mechanical calibers and also the very latest Kinetic movements. In every sense, where classicism and modernity meet, there lies the essence of SEIKO Premier…

The Swiss watchmaker Hublot has joined forces with world #1 Golfer Dustin Johnson to unveil a watch that is dedicated to the ultimate precision sport - golf. Hublot has designed, developed, manufactured and assembled a module to equip its new UNICO movement, which has been specifically created for golf. The HUB1580 movement allows golfers to seamlessly calculate their score whilst on course. Hublot's mechanical golf watch features aperture displays and is ultra-lightweight, providing true sports performance…