On Thursday, September 27, 2012, the Seiko Salon in Tokyo opened its doors as usual, but visitors were greeted with a dramatic new display, featuring the new Seiko Astron GPS Solar. The center window of the Seiko Salon in Tokyo’s landmark Wako store in Ginza featured a huge montage of images displayed on about 50 screens, all showing the new Seiko Astron and its remarkable functionality. In addition, the store’s famous clock tower was lit up in blue, symbolizing the global reach of Astron’s astonishing GPS technology, extending to every corner of our planet, with its deep blue colour as seen from space…

At last, the search for totally precise time, everywhere on the planet, is over. By developing our own, patented, low-energy-consumption GPS receiver, Seiko has been able to create a watch that can receive GPS signals and identify time zone, time and date data using the global network of GPS satellites. It recognizes all the 39 time zones on earth. This breakthrough timepiece is called Seiko Astron. Like its celebrated 1969 predecessor which was the world’s first quartz watch, the new Seiko Astron developed under the supervision of Seiko Epson Corporation, ushers in a new age of timekeeping technology…

At Baselworld, 2012, Seiko will introduce its full 2012 collection to the world, and it will demonstrate Seiko’s wide range technical expertise in every area of watchmaking, mechanical, quartz, solar, Kinetic and Spring Drive. The Baselworld 2012 Seiko Collection will be remembered for many years to come as one of the most news-worthy and innovative of recent times. One of the many new creations to be unveiled at Baselworld, 2012 is the Premier Double Retrograde Chronograph.

Caliber 7T 85 is perfectly suited to the design ethos of the Premier Collection…

SEIKO watch corporation is pleased to confirm the introduction of the world's first EPD* watch with an active matrix system. Three models will be available in selected major markets around the world from December 2010 onward.

When the demonstration sample was exhibited at Baselworld 2010, it attracted huge interest from watch enthusiasts, journalists and industry experts alike…