With the new Sochi Petrograd, OMEGA highlights a piece from its Museum Collection and commemorates the upcoming Olympic Winter Games.

Recalling a timepiece originally produced for a prominent Russian leader in 1915 and borrowing from the unique style of a wristwatch in OMEGA’s Museum Collection, the OMEGA Sochi Petrograd is a tribute to the host country of the Sochi 2014 Olympic Winter Games and a reintroduction of a timeless design that is as distinctive today as it was nearly a century ago…

Apple today unveiled Apple Watch featuring revolutionary new technologies and a pioneering user interface with a beautiful design that honors the rich tradition of precision watchmaking. Apple Watch introduces a specially designed and engineered Digital Crown that provides an innovative way to scroll, zoom and navigate. The Digital Crown is Apple’s most revolutionary navigation tool since the iPod Click Wheel and iPhone Multi-Touch…

Luminox has been the watch of choice for professionals like Navy SEALs, SCUBA legend Stan Waterman, the US Coast Guard, law enforcement divers and more. After 20 years of making 200 meter water resistant watches, Luminox is proud to introduce its 50 bar (500 meter / 1500 feet) Deep Dive series, a serious, certified watch for use by professionals, complying with the strict and extremely high standards of ISO 6425 for Diving watches.

Most "water resistant” watches are designed and constructed for the occasional and relatively short periods of time immersed in water…

In 1957, OMEGA introduced its Seamaster 300 – a watch designed specifically for divers and professionals who worked underwater. The unidirectional rotating bezel and diving scale, along with the combination of a black dial, lighter indexes and large hands and numbers, made it possible for divers to read the time in a variety of light conditions whether they were on land or below the ocean’s surface.

More than half a century later, the Seamaster 300 is reintroduced in a completely upgraded and enhanced form, prepared to equip a new generation of adventurers on land and in the oceans…

Casio, an official team partner of the Infiniti Red Bull Racing Formula One team, is pleased to announce its latest limited edition EDIFICE men’s timepiece – the ERA200RBP-1A. Based on Casio EDIFICE’s philosophy of “speed and intelligence,” the ERA200RBP-1A’s sporty yet sophisticated design emphasizes the vitality of motorsports racing…

Patek Philippe's new Ref. 5200 Gondolo 8 Days, Day & Date Indication appeals to all aficionados who prefer manually wound timepieces. For this model, the Genevan workshops developed a new caliber that in many respects is reminiscent of the Ref. 5100 “10-Day”, presented 13 years ago to welcome the new millennium.

Unlike the 5100, however, the new Gondolo contains innovative Silinvar components from the “Patek Philippe Advanced Research” think tank for which the manufacture has been granted numerous patents in the past years. The result is a fetching form movement with a genuine 8-day power-reserve display…

Petite Promesse, the newest ladies collection from luxury Swiss watchmaker, Baume & Mercier, is now available in stores and online. Feminine and striking in its design, the 22mm Petite Promesse case features a diamond bezel, mother of pearl dial, and two diamonds at the 6 and 12 o'clock indexes. It is finished with a chic and colorful wrap-around leather or wrap-around steel bracelet. Its petite size blurs the lines between jewelry and watch and is sure to appeal to women looking to make a fashion statement…

Casio is excited to announce the latest addition to its portfolio of timepieces – the Solar Runner Extra Large STLS110H. Whether you are a walker, casual jogger or speeding through a 5k, 10k, or feeling the need to train for a marathon, this budget-friendly timepiece is the perfect workout companion with various features including solar power technology and stopwatch with 120-lap memory, accessible through a large and convenient front button.

The STLS110H uses Casio’s unique Tough Solar Power technology, which eliminates the need for battery replacement…

To meet a long-standing request from Seamaster Bullhead enthusiasts, OMEGA has reissued a limited-edition version of the iconic chronograph. While the new model, with its characteristic symmetrical case and bezel, has all of the charm of the original, there are some modifications that give the new Bullhead its own personality.

With a case and dial configuration unlike any other OMEGA; the original 1969 Seamaster Bullhead that inspired this wristwatch is among the rarest, most collectable and most recognizable chronographs ever produced and the new model gives aficionados a chance to own an instant classic…

Movado and Derek Jeter hosted an exclusive event at The Four Seasons Restaurant in New York, NY to introduce an exceptional collection of Limited and Special Edition Movado Series 800™ Derek Jeter Chronographs. Movado worked closely with Derek Jeter to develop the Movado Series 800 timepieces.

Being the exceptional strategist that he is, Derek collaborated with Movado’s Design Team, providing valuable input into the development of his four groundbreaking new Series 800 models…