The SEIKO Velatura collection is designed to withstand the most severe challenge that a watch can face, racing on the open ocean. From its launch in 2007, Velatura has offered to the professional sailor an ever-growing selection of marine watches, each with the robustness and functionality required for survival in even the harshest conditions. For 2009, five new creations join the collection, each offering the same high level of specification as their illustrious predecessors.

For 2009, SEIKO’s support of the sport of sailing at the very highest level is also expanded…

The “Conquest” brand was patented through the WIPO on 25 May 1954. Since then this name has been used for many successful models manufactured by Longines across the years. Today, Conquest Classic joins the brand’s other collections of classical beauty that have helped to make Longines’ reputation and success throughout the world. This new line is dedicated to those race-goers who share the excitement of the season’s most prestigious race meetings, from Chantilly to Hong Kong and from Dubai to Royal Ascot…

TimeCrafters 2012, a New York-based exhibition of the world's finest watches, offers luxury watch brands an opportunity to showcase their most emblematic watches - new and vintage. The exhibition is open to the public September 14-15, at the Park Avenue Armory in NYC. At this year's show, Baume & Mercier dips into its archives dating back to 1830 to pay homage to styles of the past that have inspired today's collections…

Casio America, Inc. proudly introduces the G-Shock Mini series, the answer to the legions of stylish women who enjoy the rugged functionality of Casio G-Shock but have been searching for a more abbreviated proportion. Making its first appearance in the U.S. market, the G-Shock Mini collection embraces both the style and practicality of sophisticated yet active women while maintaining the legendary hallmarks of G-Shock water and shock resistance. For women who are looking for a stylish yet resilient accessory, the new G-Shock Mini line is the essence of fashion meets function…

Casio, is pleased to announce a new timepiece in its popular EDIFICE men’s watch collection, the ERA200DB-1AV. With advanced technological features and sophisticated style, Casio’s ERA200DB-1AV is designed for both professional and personal lifestyles making it the ideal addition to any man’s wardrobe…

Casio America, Inc. introduces a new premium G-Shock watch - the MTG-1000 Hybrid Design. Incorporating the G-Shock toughness with sophisticated design, the MT-G Hybrid breeds the perfect balance of stainless steel and resin to deliver the ultimate level of shock resistance…

Casio America, Inc. proudly releases its second installment of the Limited Edition Go Green Project, an environmentally friendly series of G-Shock watch models. The collection features two new G-Shock timepieces GR7900EW-7 and G6900EW-7 with recycled paper packaging and advanced solar power technology.

High gloss white bodies with evergreen accents add personality to the Go Green Project…

This summer, Casio America Inc. proudly offers the G-LIDE GLX6900 and the G-LIDE GRX5600 in three new bold colors. A new twist on the best selling G-Shock shape in the U.S. market, the G-LIDE GRX-5600 is a classic silhouette with new Tough Solar functionality while the GLX6900 comes in a new bold matte yellow with pop color details.

Similar to its predecessor the GLX6900 G-LIDE possesses tide graph capabilities, fully embracing the surf and water enthusiast lifestyle…

G-Shock and In4mation join forces once again for the fifth installment of their collaborative timepiece, releasing the limited edition GLX6900XA-9. As part of the G-LIDE series, the GLX6900XA-9 is specifically designed to fuse the island spirit of the Hawaii-based street-wear brand while and G-Shock’s brand ethos of toughness.

The Jamaican colors of red, gold and green are prominent in the GLX6900XA-9 along with a subtle integration of the In4mation logo on the shiny gold dial and resin band, and a custom engraved In4mation logo on the case back…

G-SHOCK debuts a new look for Spring Summer 2014 with the launch of two new men’s watch models within its classic series.

The analog only GAC110 features Arabic numerals at the 12 o’clock position and minute markers around the outer rim. This XL (52.7mm case) collection is available in subtle matte black with red accents (GAC110-1A) as well as in a distinct deep purple with contrasting neon green accents (GAC110-6A).

The three GA310 models feature Arabic numerals at both the 12 and 6 o’clock positions and seamlessly combine fashion and function with its hybrid analog/digital format (ana-digi)…