Earlier this year, SEIKO entered into a three-year partnership with FC Barcelona, the most successful team in world football, and the team and its star players are already featured in SEIKO’s global communication campaign. The profile of FC Barcelona could not be higher as they are the current holders of the Spanish League and UEFA Champions League titles. As the new 2011/12 season starts, this partnership is celebrated in a new collection of chronographs which carry the team crest and colors and which express the dedication to perfection that SEIKO shares with the most successful team in the world…

The first Grand Seiko standard was set in 1966, since which time it has been raised as new materials, technologies and mainstream techniques have made possible new advances. Today, the Special Edition Hi-beat 36,000 goes beyond the standard with levels of accuracy that are among the highest in the world…

In February of 2014, in the Russian Federation city of Sochi, OMEGA will assume its Olympic Games timekeeping responsibilities for the 26th time, and is looking forward to Olympic and Paralympic Winter Games marked with tradition, culture and the spirit of modern Russia.

To commemorate these unique Olympic Games, OMEGA has created two special editions of its Seamaster Planet Ocean wristwatches to commemorate the Sochi 2014 Olympic Winter Games. The OMEGA Seamaster Planet Ocean “Sochi 2014” watches have been created in ladies’ and gents’ versions, each in an edition of 2,014 pieces…

It is OMEGA’s enduring and rich maritime legacy that inspired the creation of the Seamaster Planet Ocean 600M GoodPlanet, an innovative wristwatch that serves as a tribute to the GoodPlanet Foundation and the positive work it does for our environment and underwater ecosystems. From the development of the first true dive watch in 1932 to our sponsorship of an acclaimed environmental film, OMEGA’s connection to Earth’s watery surface is deeply-rooted and a defining element of our brand.

The GoodPlanet Foundation, founded in 2005, strives to inspire every person on Earth to live lifestyles that respect our shared environment…

In 2009, SEIKO unveiled at Baselworld the Ananta collection, an exclusive range of luxury timepieces with Spring Drive and high-grade mechanical movements. Ananta has been remarkably well received by watch collectors, aficionados and journalists alike, and its global distribution has exceeded expectations. For 2010, three new models are created, bringing to 13 the total number of watches in the Ananta collection.

Katana is the centuries-old art of sword-making, which combines great handcraft skills with the highest technology. Today, Katana swords are still made and prized for their beauty and precision…

Nixon has created limited edition watch and headphone products to be sold exclusively in Nixon dealers located along the rally route beginning May 1st. Click here for more information regarding these products.

Created in collaboration with Gumball 3000, Nixon's limited edition Rubber Player features a black silicone case/band with a custom gold caseback, crown and hands and co-branded artwork on the case and will retail for $200 USD. Joining the Rubber Player in the Gumball collection is The Whip and The Wire, two of Nixon's most popular headphones…

Since its launch in 2005, SEIKO Spring Drive has garnered a wide range of awards for its innovative technology and its superior design, including the prized "Watch of the Year" award from the world's leading watch website, Timezone.com.

SEIKO Spring Drive Moon Phase

SNR011, the winning entry in the 5,000 Euro category.

Now, Spring Drive has received the "Golden Balance Wheel" award in Germany…

Luminox – maker of the world’s most luminous timepieces thanks to the proprietary Luminox Light Technology (LLT) utilized in them – is proud to introduce the all-black BlackOut series of timepieces – ideal ESSENTIAL GEAR for professionals and athletes. Luminox watches are known to be Always Visible and always glow, so the notion of going dark would seem to be contrary, but not to worry, the watches still glow continuously for more than 25 years, this time in a new blue color on the hands and hour markers for night viewing. The LLT-micro gas lights are glowing in blue – Blue by Night…

Casio America, Inc. is excited to announce its latest EDIFICE men’s timepiece – the ERA500DB-1A. This fashionable, yet functional timepiece is equipped with a Super Illuminator Auto LED light, Dual Dial Display, and more, making it an essential accessory for the work day or weekend.

“We are always looking for new ways to provide cutting edge technology to our consumers as well as high quality products that will keep up with their busy lifestyles,” said David Johnson, vice president of Casio’s Timepiece Division…

Tissot is committed to sharing the benefits of the new C01.211 ETA movement with both sexes and the new Tissot Veloci-T Lady seamlessly fuses femininity with dynamic performance. A modern colour combination of white and rose PVD dresses this precision Swiss-made automatic chronograph immaculately.

Lady wearers are happy to show their feminine side and are also visibly in touch with their time thanks to a round window on the case back revealing the innovative balance wheel. This watch perfectly mirrors the revolutionary new movement’s capacity to simplify the beauty of true craftsmanship without compromising performance…