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Dec 23, 2008

Casio G-shock And Lifted Research Group Announces New Collaboration Frogman

To commemorate the 10 year Anniversary of Lifted Research Group (L-R-G), L-R-G has teamed up with G-Shock once again to create a limited edition LRG x G-Shock watch; the Frogman GW206K-7. Following the success of the L-R-G x G-Shock watch “Time Is Money”, the exclusive “10 Years of Playing” model will be the first special brand collaboration watch using the Frogman model. Only one thousand units of this watch will be produced, making this a limited collaboration piece…

Nov 6, 2008

G-shock Unveils New G-rescue Series

The new G-Rescue Gulfman (G9100R-4) captures G-Shock toughness in the vivid orange color associated with elite search and rescue missions. It is the perfect fusion of rugged features and specialized uses featuring water, shock and rust resistance, with an easily detected orange color to assist those who risk their lives for a living.

The titanium case back, and screw pins, that penetrate the band joints completely, are rust and corrosion resistant. Special titanium alloy button shafts offer an additional level of rust and shock resistance. For superior comfort and durability, the deep waved band releases stress from the tight fit that can occur with a wet wrist…

Oct 14, 2008

Casios New Rose Gold G-shock Series Is The Ultimate In Style And Technology

Casio America, Inc. introduces a new premium G-Shock timepiece collection — the Rose Gold Series. The new Rose Gold series offers a trendy combination of rose gold accents matched with matte black IP (ion plating). Impeccably designed with toughness and technology, the MT-G, GIEZ, GW700BRJ-1A, and GW1800BRJ-1A, all feature Non-Stop, Tough Solar Power and Self-Adjusting Atomic Timekeeping technology. Each timepiece remains uniquely distinct, sophisticated, powerful and tough.

Non-Stop, Tough Solar Power — A tiny, solar panel combined with a large-capacity rechargeable battery enables a variety of energy-hungry functions to operate smoothly…

Oct 6, 2008

The New Advanced Casio G-shock GWM5600

Casio America, Inc. introduces, the GWM5600-1, which is another testimony to the origin and ongoing evolution of G-Shock toughness. Reminiscent of the first G-Shock, with its classic square shape, ultimate shock-resistant design and forged stainless steel case back, the GWM5600 is destined to become another classic.

In addition to classic good looks, the GWM5600 possesses Tough Solar and Multi-band 5 Atomic Timekeeping technology housed within an even slimmer profile square case than the original…

Aug 13, 2008

Spice Up Fall Fashion With New Colors From Casios DW6900CS Classic Collection

Casio America, Inc. introduces a new model from its shock and water resistant G-Shock line, the DW6900CS. Vibrant electric colors and smooth glossy finish add a new school twist to the old school classic G-Shock DW6900.

Available in three trendy color combinations, stealth black with neon green face and accents (DW6900CS-1), hot pink with silver face and black accents (DW6900CS-4), and the attention grabbing white with teal face and electric blue accents (DW6900CS-7). These new DW6900CS remain rooted in G-Shock toughness and technology…

Aug 13, 2008

Casio G-shock Announces Spike Lee Signature Watch

Casio America, Inc. has teamed up with critically acclaimed film director and producer Spike Lee to release the Spike Lee signature G-Shock watch, DW5000SL-1. Designed to commemorate the 25th Anniversary of G-Shock, this collaboration ignites a G-Shock movement into diverse and culturally relevant spheres.

An avid G-Shock fan, Spike Lee included G-Shock in his 1995 film Clockers and recently created a short film celebrating G-Shock’s 25th Anniversary. For the past quarter century G-Shock and Spike Lee have both been pioneers in street casual apparel, so their relationship is befitting…

Apr 1, 2008

The G-shock Mt-g Hybrid: Metal Twisted G-shock

Casio America, Inc. introduces a new premium G-Shock watch - the MTG-1000 Hybrid Design. Incorporating the G-Shock toughness with sophisticated design, the MT-G Hybrid breeds the perfect balance of stainless steel and resin to deliver the ultimate level of shock resistance…

Apr 1, 2008

Casio Celebrates 25 Years Of G-shock With The Limited Edition Gray Skeleton Watch

Casio America, Inc.’s G-Shock brand is 25 years strong with the release of the limited edition gray skeleton — DW5025D-8.

The design and technology is adapted from the original G-Shock which has set standards with its ruggedness and shock resistance, but features a see through light gray band and bezel. A 25th anniversary logo is engraved on the case back marking its uniqueness.

In 1983, a Casio engineer designed a watch that would withstand a fall from atop a three-story building, creating the world’s toughest watch…