Sara Hochuli is a most extraordinary pastry chef and Maître Chocolatier from Zurich (Switzerland). For the Swatch Spring 2014 Collection she has created DREAMCAKE, the spectacular Swatch Pastry Chefs Special.

What is sweet? Not exactly a taste, it’s more like a sensation, a source of endless and varying pleasures and a universe all its own. The masters of this universe are pastry chefs—artists, magicians, conjurers of secret delights. Switzerland's Sara Hochuli is one of the best, so Swatch turned to Sara for a master class in the art of mixing sweetness and light…

A magic moment that the nabucco collection is celebrating with mastery, highlighting the number 12, written this year in gold letters! The nabucco Cuore Caldo Twelve stands out in this way, as if to underline that every day is precious and that change is within our reach. It is with this intention – to participate in a better future – that part of the sales revenue from this watch will be donated to the improvement of cancer treatment among children…

Breitling introduces its flagship Chronomat 01 model in a limited series endowed with exclusive finishing and a transparent caseback providing a fascinating view of the 100% in-house made chronograph caliber. A close-up look at elegance and top-flight performances.

First introduced in the spring of 2009, the Chronomat 01 was the first Breitling watch to house Caliber 01, a chronograph movement entirely developed and produced in the brand’s workshops. The leading model in the Breitling collections, this instrument is distinguished by the powerful character of its case, its bezel engraved with original numerals, and its distinctive blend of strength and elegance…

Movado and Derek Jeter hosted an exclusive event at The Four Seasons Restaurant in New York, NY to introduce an exceptional collection of Limited and Special Edition Movado Series 800™ Derek Jeter Chronographs. Movado worked closely with Derek Jeter to develop the Movado Series 800 timepieces.

Being the exceptional strategist that he is, Derek collaborated with Movado’s Design Team, providing valuable input into the development of his four groundbreaking new Series 800 models…

In 1933 the American aviator Charles Lindbergh set off with his wife on a trip of 47,000 km around the North Atlantic. Having achieved a remarkable technical and human feat in being the first man to fly non-stop across the North Atlantic in his Spirit of St. Louis, Lindbergh wanted to explore possible future air routes across the far north before returning to the USA via Cape Verde and Brazil. The equipment Lindbergh took with him on his long expedition included a wrist chronograph created specially by Longines for this very purpose.

This time-piece had a wristwatch chronograph movement with a 30-minute counter. It measured time to the fifth of a second and the chronograph mechanism also had a tachymeter that could measure speeds of up to 500 kph…

Premier is SEIKO's leading dress watch collection and has been a consistent and significant success worldwide for many years. Its appeal lies in the synthesis of the modern with the classical, both in terms of design and technology. The exterior design is inspired by the architecture of classical times, but with the addition of touches from the world of Art Deco. Similarly, the duality of Premier is expressed in the calibers used; the Premier range includes both traditional mechanical calibers and also the very latest Kinetic movements. In every sense, where classicism and modernity meet, there lies the essence of SEIKO Premier…

RAYMOND WEIL introduces its brand new chronograph. With a classic allure, elegantly colored materials and modern dial design, the latest addition to the maestro collection sets the time to the rhythm of its hours indicated by Arabic numerals.

The maestro chronograph, first presented in 2011, plays a melody around a more contemporary chord arrangement this year. On a silver dial, the hours are now depicted by Arabic numerals, leaving place in the center for a refined sunray guilloché decoration. The chronograph’s counters, located at 3 and 9 o’clock, read off horizontally…

The new DS Podium Chronograph brings an earlier design up to date, in a flexible timepiece that sits beautifully next to any style of dress. Thoughtful attention to detail is visible throughout, in the interplay of different finishes, and an airier, more open dial. A fresh look with a touch of luxury sure to please all watch lovers.

The updated DS Podium Chronograph brings together tasteful contrasts of brushed and polished stainless steel, over its horns, bezel and case, as well as on its pushbuttons and crown protection…

Longines mandated and paid ETA to develop a brand-new exclusive self-winding movement with a column wheel for a wrist chronograph. The reference number given to the new calibre was L688.2. As part of the continual programme of reviving the mechanical watch that was started at the beginning of the 21st century, this new creation meets the requirements of changing demand with regard to watches as well as the growing popularity of mechanical chronographs and the fascination for traditional horological devices. Column-wheel chronographs correspond to the new taste in watches…

Zenith turns the spotlight on one of its most amazing movements epitomising an almost obsessive quest for precision, in a presentation symbolically timed to coincide with the 100th birthday of watchmaker Ephrem Jobin in late November 2009, the brains and the hands behind this multiple award-winning mechanism.

Like all Zenith movements, the Calibre 135 stemmed from the company’s determination to create ever more accurate and reliable movements – a tradition cultivated since its founding in 1865, illustrated early on by its remarkably accurate pocket-watches, and accentuated by the emergence of wristwatches…